I've been missing my days of hands-on merchandising at Aveda, so it was a real treat to be asked over to Antwerp by the lovely Aveda Benelux team to help them set up their first ever Experience Centre prior to launch. Aveda's Experience Centres are an escape from the high-octane high street - walk in, sit down, grab a cup of organic Aveda Comforting Tea, soak up the relaxing atmosphere and take the Aveda team up on the offer of a free hand massage, hair styling experience or skin care consultation. What's not to like?!
Now you know what to do next time you're in Antwerp! Wishing the Aveda Benelux team a ton of success with this little beauty of a store.